Tuesday, April 28, 2009

Mobile Web usage still on the rise: Opera

In March 2009, more than 23 million people used Opera Mini, a 12.1 percent increase from February 2009 and more than 157 percent increase from March 2008. Those users viewed more than 8.6 billion pages in March 2009. Since February, page views have gone up 17.4 percent, Opera reports.

Year over year, page views have increased 255 percent.

The growth in data transfers also highlights the value Opera Mini offers to carriers. In March 2009, Opera Mini served 148 million megabytes of data to handsets worldwide.
In all but two of the top 10 countries, the highest level of Opera Mini use is at the tail end of the day – from 8pm to midnight. In Indonesia, Opera Mini is used most between noon and 4pm. In China, Opera Mini is used most between 8am and noon.

An interesting finding was that the mobile Web is booming in Latin America.
From March 2008 to March 2009, overall page views in the top 10 countries listed increased 673 percent. From March 2008 to March 2009, overall unique users in the top 10 countries listed increased 164 percent. From March 2008 to March 2009, overall data transferred in the top 10 countries listed increased 510 percent.

As millions of people each month discover the Web through Opera Mini, content providers have an incredible opportunity to seize competitive advantage in this new medium,” Mr. von Tetzchner said. “By simply ensuring their content works on any device, they will open themselves to the next generation of Web users.

1 comment:

Web Design toronto said...

Great blog post, Design Toronto Web is committed to marketing projects that move business. As an integrated website developer, we serve a diverse list of clients and industries. Design Toronto Web offers a cross-fertilization of strategic ideas in brand strategy, communications, web design and multi-media solutions.