Mobile bar code scanning increases by 4549% on a YOY basis

Mobile bar code scanning has increased by 4,549 percent in the first quarter of 2011 on a year-over-year basis, according to a Mobio Identity Systems study.

With the increase in smartphone purchases for both iPhone and Android devices, which have a pre-installed QR reader, there is growing awareness among consumers of QR codes compared to a year ago.

In terms of the type of media scanned, social media accounts for 70 percent of scans, TV 22 percent, the physical world four percent, online three percent and print one percent.

The iPhone is the most popular scanning device, followed by the iPod Touch and then, Android

Android load web pages faster than the iPhones

smartphones using android performed better than the iPhones when it comes to loading web pages. Blaze.io, a mobile website optimization company, conducted the study that involved over 40,000 downloads of web pages belonging to the Fortune 1000 companies.

The study revealed that the iPhone loaded web pages 52% longer than Android and on average Android took 2.1 seconds to render non–mobile-optimized web pages, while the iPhone took 3.2 seconds. Android phones outdid the iPhone on site-loading time by 84% of the time.

During the study researchers used the Samsung Nexus S (Android 2.3), Samsung Galaxy S (Android 2.2), iPhone 4 (iOS 4.3) and iPhone 4 (iOS 4.2). The phones loaded pages using a strong Wi-Fi connection, and each device loaded each Fortune 1000 website three times.

iphone would have performed better if they are tested with safari web browser.

QR Code

QR Code is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.

It was created by Toyota subsidiary Denso-Wave in 1994, the QR code is one of the most popular types of two-dimensional barcodes. QR is the abbreviation for Quick Response.

There are a number of sites for generating QR codes and they’re all free. One that is Kaywa, a site created by Datamatrix, which is another pioneer of 2D codes. You can use it to create QR codes that link to a web page, text, phone numbers, or SMS.

10 Best Intranets of 2011

* AMP Limited (Australia), a wealth management company
* Bennett Jones LLP (Canada), one of Canada's largest law firms
* Bouygues Telecom (France), a telecom, mobile, fixed, TV, and Internet communications services company
* Credit Suisse AG (Switzerland), a global financial services company
* Duke Energy (US), an electrical power holding company
* Habitat for Humanity International (US), a non-profit, non-denominational Christian housing ministry
* Heineken International (The Netherlands), a leading brewer and owner and manager of a portfolio of beer brands
* KT (Republic of Korea), an information, communications, and technology company
* Mota-Engil Engenharia e Construção, S.A. (Portugal), a leading construction enterprise
* Verizon Communications (US), a provider of wired and wireless broadband and communications services to US consumers, as well as of global business networking, data, and managed solutions to enterprises worldwide.

Source: Useit.com